Byblos is a ready to wear brand that unites past and future in a young soul and contemporary. Born in 1973, expressing its infancy in Gianni Versace’s creative genius, it succeeded later by Frenchman Guy Paulin and the British Keith Varty and Alan Cleaver.Nel 2002 the brand was acquired by Swinger International, which collects in it’s own sartorial experience baggage Italian, made of materials research and richness of detail.
In 2006 the artistic direction of the brand is headed by Manuel Facchini: the talent of fashion designer feeds the continuous inspiration that comes from the art, design and architecture, in a creative process that constantly seeks innovation. Man and woman are Byblos current, dynamic, charismatic and independent, fashion-conscious but never a slave to trends. Women’s and men’s collections are characterized by dry silhouette, easy fit but rigorous, the games of volumes, tailored finishes, fine fabrics, sophisticated colors, the mixtures of materials, innovative processes, sophisticated prints, the ‘ attention to detail and matching accessories.